CCI is taking an industry leadership position in programmatic's development in Outdoor, to enable more brands to enjoy the fantastic benefits of our medium by bringing down the buying barriers and making out-of-home as flexible, measurable and creative as other media.
Programmatic in out-of-home enables our customers to plan, buy, optimise and measure the effectiveness of their Outdoor campaigns, all within a single, simple, online platform.
We are focused on helping our customers – at all levels of the media buying chain - make the most of this.
